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Qiibee is all about loyalty. Qiibee assists brands in running their loyalty programs on the blockchain. CEO and Co-founder Gabriele Giancola shares the impetus for Qiibee. He informs how Qiibee’s service shores up the weak spots that are present in traditional loyalty programs. He also discusses why their service is the inevitable next step for brands that are interested in keeping their customers as loyal fans.

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